Using my Voting Superpower

This Pepsi IPL has been a lot of a fun not only for the Cricket lovers but also the Break time commercial ad lovers. Indians have always been fans of Cinema (Bollywood) & Cricket. This IPL season has it all. CrashThePepsiIPL activity has picked up all the ingredients of perfect TV. Entertainment and mixed it with the already delectable Recipe of I.P.L. in 3 Awesome Courses (Phase 1, Phase 2 & Phase 3)
It Started with the Phase I where where People were asked to make their own Ads and Submit them & winning Ads would be featured during the IPL matches. This Phase Certainly seemed to have woken up the sleeping Madhur Bhandarkars, Farah Khans & even some Sajid Khans (;))( i.e Film Makers) within people. There were Ads submitted in abundance . Some Boring, Some Quirky & Fresh whereas some where downright Mental. 
The Bloggers on the other hand were given a chance to remember and write the Ads they like most/hate most and their overall take on Ads being aired.

Then Was the Phase II  :Where Bloggers had to watch these Ingenious and (Not so Ingenious) creations and give their Opinions about them. Just like the Reviews after a movie is Released. So this is the phase where the Box Office ratings of the Pepsi IPL Ads were judged. By our very own Critics including Your's truly.

& Here is the Phase III:The Proof of Indian Democracy. The Voting.There are Peoples choice Awards for almost everything.  & hey , now its Started for Ads too.This is the Peoples Choice Award equivalent from Bollywood. So I am doing my bit to support this.
Here are a few Ads which are my favorites, and the ones I will be voting for.(As the voting process was from 7th May till 14th of May, I hope that one of these advertisements I voted for Wins.) I have already seen that a few of the Ads I liked in Phase II have been appreciated by judges and are Winners or among Finalists. So Here are the ones I am voting for. Hope they do well. These will be the Ads which will truly portray the democracy motto in Ad world: For the people, By the People, Of the People.

1)Desire:

This is the Ad which I had liked and blogged about in Phase 2 of #CrashthePepsiIPL activity and I still stand by it. This Ad just appeals to me in every way. It has the calmness of the meditation environment shown but yet the spunk and enthusiastic conclusion. Just listening to the sounds of the Pepsi bottle being opened and chugged down, is enough to make anyone feel tempted to drink Pepsi.And What can I say for the yoga instructor/Guru. His expressions are so cute and innocent, gives it a nice comic relief.

2)Living It 

This is another Ad that I supported from the start (Phase2) and am voting for, and no need to say anything more here after watching the video, its just about Living it , in every possible way. Simple yet Powerful way to convey thoughts.

3)Rajma Upma

There is no question, why this ad would appeal to the sensibilities of all Indians. May they be from North or South. It says, although we may have many lifestyle differences, but we Unite with the smallest of gestures. Here the key being Pepsi. Something they both can connect to.It just hits the right spot. The actors have acted  well and conveyed everything through their Myriad expressions. Probably if this Ad had come out earlier, the female actors might have been cast in 2 States.

4)The Uncommercial                                 

What can I say for this ad, I am voting for it just to see a refreshing take or as she may put it 'Out of The Box'  thinking on the Idiot Box. Only thing I can say after watching this is: Do I want to watch it? Yes. Do I want to Vote for it? Yes. Do I want to buy the drink after watching this ad? Yes!!!

So here I have used my voting superpower to vote for the ads listed above and hope to see them on TV soon.



I’m voting for the best ads in the #CrashThePepsiIPL activity in association with BlogAdda from 8th May to 14th May. Are you?

Sharing is Caring...

Gone are the days where it was considered a Man's job to provide for the household and women's conquests were considered limited to the kitchen. Even now, after women have excelled in almost all the fields they are not considered to be at par with a Man. At least not in all homes.
Yes, Now -a -days the so called new educated generation, often talks about gender equality and all its advantages, and the emancipation of women. But at the end of the day, when the Husband comes home from work and asks his wife who has had an equally tiring day at work,and expects a full course meal ready on the table, while sitting with his feet up in front of the TV, the whole concept is defeated and reduces to what it is...Only Big Talks. False and Hypocritical.

The Indian society seems to be the one that really has a hard time getting used to this concept of gender equality in the household. This is the same society who talks about equality in both genders, equal status of both genders in marriage and on the other hand if there is something slightly different in the running of a household, they gawk and point fingers.
For example. if a Woman stays at home in this age to look after kids, she is just a housewife following her duty to her family. If a Man stays at home with the kids, he is jobless or lazy. If a man helps his wife with household chores, he is labelled as a henpecked husband.

Especially the patriarchal parts of society in India, seems to be insulted even at the suggestion of Men helping out in the household chores. They take it as a personal insult to their Manly hood.
If we look at the Marriage scene of today, an ideal girl is expected to be educated, sophisticated, smart and even having a career. But no matter even if she makes a six figure salary or more, her ability in the household is decided on the perfect Round figure of the Roti/chapatis she makes. She has to juggle her career and household duties. There is hardly anyone who says to her, "you have had a hard day at work today. you rest while I make dinner."

Some might argue that today's working women have it easy, and they can get their partners to help them around the house, but its not as common as people might think.
There was one such lunch time conversation I had:

"Got late for work again, hence had to skip breakfast!" said one of my colleagues, hungrily eating her hurriedly prepared pressure cooker 'Pulav' ( rice dish).
"Oh! How come? Did you wake up late?" I exclaimed.
"No." She replied. "Was caught up with the household chores. Had gone out of station over the weekend, so there was a pile of dirty laundry to be tackled. Finished a load of laundry and realized the curry I was making for lunch had got burnt as I forgot to put off the gas. So had to quickly make something else so my husband and I could carry our lunch."

I remember having this conversation not long ago, and feeling bad that she had to singlehandedly do all this just before coming to office. I had even suggested to her that she could have done some of the work later in the leisure of the evening when even her husband would be home to help her out. But she politely changed the subject after saying that evening time is more hectic with dinner preparations and washing the dishes.

I thought how it would have gone for her if her husband helped her out with the household chores. She firstly would not have burned her food in a hurry to complete the laundry. If her Husband had volunteered to help her out, he could have sorted out the laundry, while she would have made a scrumptious lunch box for them. Also she would not have to skip breakfast to make it in time for work. Her whole day would have gone better.
A woman gives a lot to her house hold, it is the least  her partner can do to lend a hand to her. A woman has stepped out of the kitchen confines and beyond household chores to stand side by side to a man, can't a man do the same and extend a hand in household chores? Doesn't equality also mean sharing the work you do at home equally? After all its a Mans house too.

This could bring a new meaning to the phrase, "Sharing Is Caring". After all, it would show the wife, that the husband cares for her. If the chores are too much, they can make a romantic date of household chores like Cooking'. A little effort on both sides, and the challenge of tackling the household chore together,can become a fun activity to do together at the end of the day. As they say, facing adversities together strengthens the bond between people.
They can imagine household chores to be yet another such hurdle, facing it together can strengthen the bond and will lead to a happy and more balanced home.

Hence its important to #ShareTheLoad in a household to keep it blissful and balanced, because Sharing is Caring. :)


I am writing for the #ShareTheLoad activity at BlogAdda.com in association with Ariel.